Music and Race Essay - 1522 Words

Although artists do not create certain music to cure diseases or to make scientific or technological discoveries, music is one thing society can never live without. To both artists and their listeners, music provides an indispensible beauty that helps fulfill lives, and connect to nature. Music expresses the human condition in the purest way and affects everyone at a personal level. Plato, a well-known classical Greek philosopher once said, â€Å"If you want to measure the spiritual depth of society, make sure to mark its music.† Generally performer collaborate songs to represent the popular pop culture, and social issues, and wish for their society as well as their current era. For instance, controversial issues such as sex, violence, racism†¦show more content†¦The main theme of the blues was built upon racism in the surrounding. The music expressed the bad treatment, and starvation that blacks received from the dominant race. An example of the music is by Ma Rain ey, who was one of the earliest connections between the male country blues artists that roamed the backroads of the South and their female equivalent; she made her professional debut in 1900 at the age of l4 at the Springer Opera House in Columbus, Georgia. She was one of the first to feature the blues on stage. Ma Rainey said from Chain Gang Blues: Many days of sorrow, many nights of woe, Many days of sorrow, many nights of woe, And a ball and chain, everywhere I go. Nowadays the blues revolve around the meaning of sadness but doesn’t have a true message of fighting for survival or deprivation of freedom. In the process of searching for the modern day blues, it was discovered that the music is compiled by mostly Caucasian artist compared to the past where it was conceived by blacks to prompt their practices and beliefs. Disco is a genre of dance music that gained its popularity during the middle to late 1970s. It had its roots in clubs that catered to African American, gay, and other communities in New York City and Philadelphia during the early 1970s. Disco was used as a reaction by New York Citys blacks as wellShow MoreRelatedMusic Is Sacred At The Human Race Essay948 Words   |  4 PagesMusic is sacred to the human race. For years music has brought people together and has been a point of gathering for many. Music symbolizes a sense of comfort or happiness to some people and is also a form of ritual to others. Music is an art. Music expresses the way people feel in words and perhaps expresses inner emotions they cannot dare to speak out. When words fail, music prevails. Two individuals may have the same favorite song, but it is interesting to see them both interpret the song differentlyRead MoreThe Impact Of Music On The Music1386 Words   |  6 Pageshow music was seen and listened to. Before the phonograph, music was played live and performers communicated with audiences expressively, through facial and bodily gestures. The phonograph, as Mark Katz argues in Capturing sound, introduced the phonographic effect—(in)visibility. With recorded music, the performer and the listener were separated; they were oblivious of each other’s physical qualities. For colored artists separating race from music, essentially making race irrelevant in music, becameRead MoreMusic And Its Impact On The Usa849 Words   |  4 Pages In the USA there are many different styles of music just like all around the world but music can be an outlet for different races in different ways. I believe that the type of music people in the USA listen to is controlled by the big record labels to keep certain races down and to help keep other races in charge. Music, like many artist have stated is freedom and self expression, it can have a large effect on how you feel or can completely change you r perspective on life situations after listeningRead MoreThe South African Apartheid and Music623 Words   |  3 Pagesapartheid was one of the wirced eras that faced southafrica since the 1940s till 1990s. back then, everything was split, and it tore everything apart, families. races, and everything elce you can think of. however, one of the things that drove the apartheid government away was music. Music reminded people that they should unite with each other again instead of splitting apart. Francois Malan was the person that started the apartheid group. he was elected in 1948. after he was elected, , heRead MoreWestern Perspective Of A Female Aged866 Words   |  4 Pagesthrough music that I listen to. What young girls learn from the music that is presented to them, leads them to assume and think about what sex, gender, race and sexual orientation really mean. These assumptions young girls buy into and the music they listen to shapes their thinking and lifestyles (Cooper). The music industry has hundreds of artists who target various genres of popular music and age groups. It is not unusual for young girls to be targeted and manipulated by the music industryRead More The Role of Music During and After Puerto Rican Migration to the United States1135 Words   |  5 PagesThe Role of Music During and After Puerto Rican Migration to the United States For Puerto Ricans, music served infinite purposes. It allowed for the formation and reformation of cultural views and opinions, through the lyrics in the songs. These views were constantly changing, which in turn fed into the ever evolving identity of the Puerto Rican people. As a vehicle of expression it stimulated thought and provided a method of communication for the community. In The Puerto RicanRead MoreThe Music Of The World Music Essay1634 Words   |  7 Pagesand society, therefore it cannot be performed. Artists perform their music. While musicians do not perform their race, since it is an inherent quality of all people, it is often, but not always, seen as inauthentic when musicians perform outside of their race, gender, or class. This is especially true when someone from a more privileged class performs the art of the lower class. While completely replicating a certain style of music can often be seen as inauthentic, certain artists can easily performRead MoreThe Blues, A Genre Of Music905 Words   |  4 Pagesblack and from the south to play the blues? The blues, a genre of music so well known and so universal, that one knows is associated with black culture; and forever connected to it. However, some may argue that not anyone can play the blues and blues is only black music. That being said, does it matter what the skin color of an individual may be to play the blues? In contrast I strongly believe anyone can play the blues because music is the purest form of creativity and communication. The realityRead MoreEssay on Culture And Music Reflection1054 Words   |  5 Pagesï » ¿Alma Diaz Laura Pawuk HON 201 9 September, 2014 Culture Music Reflection Culture is defined as the belief systems and value orientations that influence customs, norms, practices, and social institutions, including psychological processes and organizations It acknowledges that all individuals are cultural beings and have a cultural, ethnic, and racial heritage. Culture has been described as the personification of a worldview through learned and transmitted beliefs, values, and practices, includingRead MoreRace Determined Inclusion and Exclusion in America1861 Words   |  7 PagesHistorically, America has been a nation that participates in discriminatory practices based on perceived race. European Americans have always considered themselves as a privilege group, therefore excluded from the discriminatory practice against other minorities. Mexicans, Filipinos, Blacks (African Americans) and Native Americans, were excluded from first class citizenship, and were and still are in some cases America’s victims of separatism. Americans of European descent fought to keep their status

Similarities And Differences Between Confucianism And...

Sometimes, life provides us with a challenge of either conforming to two ideologies or forgoing one and upholding the other. Being able to be both a Confucian and a Christian depends on how one weighs the similarities and differences of either part. It is well-acknowledged that both Confucianism and Christianity are significant. Their teachings have aided to form the value systems of Eastern and Western and cultures, which have navigated millions of people in behavior, spirit, mind, behavior, and relationships. Going through their doctrines, we can discover something in common. Nevertheless, if we take a direct look, we can see that the whole structures of their philosophies are completely different. The composition is aimed at†¦show more content†¦Christ’s teaching tells us to treat others as we would like to be served. There are also similarities in their lessons about humanity; Christianity holds family sacred, reveres the past and respects order. Hence, it embrace s the truth and goodness of Confucius doctrines. Rishmawy states that he has learned a different way of viewing Jesus teachings with the help of Confucius (D. Rishmawy 2015). Before he read Confucius, he had a mentality that loving your enemy involves treating them precisely as you would entertain your friends. After going through it, he understood that this was unwise in some situations that required one to protect themselves from such kind of people. Consequently, through such incidences of both ideologies complementing each other, one can be both a Confucian and a Christian at the same time. Despite the similarities between the two, differences that may prevent one from being both a Christian and a Confucian exist. According to Huang (2009), differences between them are seen in their ways of thinking. One of the apparent striking differences is in their beliefs. Christians have faith in a single God who created everything in the universe. God is considered to be distinct from hum an beings. God is purely spiritual, unlike a human being who has a physical and spiritual segment. Nevertheless, Confucians have no particular person as their god (Doyle and Chang, 2014). Confucius neverShow MoreRelatedConfucianism And Its Impact On Religion1208 Words   |  5 Pagesreligions that I am going to emphasis: Confucianism and Christianity. There are many factor to cover; the aspects about each religion, the similarities, and the differences between both. Each religion has a different way to develop and beliefs. First of all, there are many important aspects about Confucianism. In china, Confucianism is most emphases in moralism and ruling with people together with their education system. In a brief definition, Confucianism is the universe in whole under the heavenRead MoreWork of the Christian Missionaries: Converting China to Christianity1392 Words   |  6 PagesThe Christian missionaries knew it wasn’t going to be easy. 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In any case, there are many examples, and counterexamples of universal ideas between the â€Å"main† seven religions: Christianity, Judaism, Islam, Hinduism, Buddhism, Daoism, and Confucianism, which will be explored in the remainder of this essay. Arguments could be made on how all religions share a similarity. For example, all religions were persecuted by outsiders at some point. Perhaps the most dramatic example of this was the mass genocideRead MoreComparison of Jesus and Confucius1005 Words   |  5 Pagescountry but of half of the world. Their names are very well known and influential even in modern world. These names belong to a Chinese philosopher Confucius and Jewish religious leader Jesus Christ. The two religions they founded are Confucianism and Christianity. Even though these religions dominated in very distant from each other parts of the World, many concepts of these religions may seem strangely alike. Both Confucius’ and Christ’s teachings pursue transcendence within humans and peace withRead MorePersonal Statement On Personal Religion1522 Words   |  7 Pagesview, Orthodox, Conservative, and Reform. They celebrate the past, present, and have hopes for the future. One of the noticeable differenc es between Catholicism and Judaism is that, Jewish people do not celebrate Christmas and Easter. Even though I have seen some of them celebrate Christmas for the children’s sake. They celebrate Hanukkah. The similarity between Christianity and Judaism is that they also believe in Heaven and in hell. The Jews believe in the 13 principles of faith, a list of theirRead MoreChristianity And Confucianism : Confucianism2203 Words   |  9 PagesChristianity and Confucianism Christianity and Confucianism are important religions today at least according to the Chinese. As a result, the rising influence brought about by Confucianism in China tends to trigger conflicts between the two religions. The Chinese society is greatly influenced by Confucianism, which has a considerable impact on Christianity as a religion in China. The modes of thinking associated with Confucianism are evident in the Chinese Christianity, but Confucianism ideasRead MoreChristianity, Buddhism, And Confucianism872 Words   |  4 Pagesindependently search for their own unique perspective of truth and what is good. Though there are many different thoughts and explanations about how to live, there is some common ground between them. Throughout the year 600 B.C.E. to the year 600 C.E. the ideas of religion such as Christianity, Buddhism, and Confucianism and philosophy like those of Plato, Laozi, and Socrates. From 600 B.C.E. to 600 B.C. religions began to impact the traditions a nd attitudes in Europe and Asia resulting in multipleRead MoreI Signed Up For World Religions Class976 Words   |  4 Pagesup for World Religions class because it was something completely new to me. I went to a private Lutheran school preschool through eighth grade. Than to a high school that was heavily influenced by the neighboring churches. The biggest religious differences I had encounter before college was how Catholic and Lutherans different in teachings about Mary the mother of Jesus, sacraments of alter/communion, and our annul softball tournament. Consequently, I knew taking this class would be a challenge due

Consumer Trust in E-commerce

Question: Analyse methods of determining the size and structure of markets and of segmenting particular markets. Evaluate strategies of promoting sales at different sales at different product types and services and identify the interrelationship to broaden company strategies. Evaluate the extent to which the Internet aids modern working practices. Demonstrate a critical awareness of the scope of e-commerce and its benefits in business and its practical and commercial limitations.? Answer: Introduction Today the concept of business is not limited to the traditional norms and ways. With the advancement in technologies and the era of internet dominance, it is found that the internet retailing is gaining increasing trust. E-commerce is penetrating into the market and the organisations rapidly. It has quite an impact on the lives of the people and boundaries between nations, and the information systems are fading with the same pace. A wide opportunity is present to the consumers as well as the marketers. The consumers can find and buy items from overseas with just a click and companies can broaden their market scope. Also, it is found that due to the efficiency of the service, the consumers are finding it increasingly trustworthy and satisfactory to resort to e-commerce sites than by going to traditional shops. Thus, the following paragraphs will discuss the consumer segments and the strategies to utilize this trust in marketing of important brands (Reedy and Schullo, 2004). Situational Analysis The situational analysis is done to understand the external and internal environmental force of the e-commerce market. The external force is further divided into micro and macro environmental forces and is described through PESTLE and Porter's 5 forces respectively. This analysis provides the competitive advantage (Lee and Huh, 2010). PESTLE Analysis Political- The political force is only fostering the growth of e-commerce sites as it is cheaper and faster, and the government has little access over what is being done in the internet websites. Economic- The cheap access to the internet, the recent recession and the trend in globalisation has roused the interest in the e-commerce site. But the downsizing of many companies and rising oil price has lead to huge shipping cost, this in turn lead to lower consumer spending (Abdallah and Maghrabi, 2009). Social- The fast speed internet and the access of internet-enabled gadgets to a greater section of the population have increased the popularity. Also, e-commerce is found to be cost effective as it does not require travelling and hence is considered a huge benefit. Technological- The largely available internet enabled phones, laptops and tabs along with the apps and latest software have made e-shopping as easy as clicking. Legal- Apart from some Cybercrime regulations and the industry standards the legal forces are minimal in causing any effect. Environmental- The sustainable opportunity due to the absence of construction wastage and large billing paper and energy consumption, the concept of e-commerce is totally eco-friendly. The micro environmental forces are defining the competitive advantage. Porter's 5 Forces Bargaining power of suppliers- The e-retailers depends upon many suppliers and distributors for the delivery of raw materials and finished products. Thus the companies have quite an influence on deciding the costs and improving features, but maintaining such a supply base is hard, and thus the suppliers possess much power to change their rates. Bargaining power of customers- Since these companies have a huge international customer base, all these people are buying individually. Thus they are unable to form association or groups, and hence they wield very less power over the companies. The threat of new entrants- There are a lot of new firms entering into the e-commerce business every day. It requires less time and finance in setting up and hence is a very interesting ground. But, the already established companies do not find any stiff competition from the new markets. Having a trademark is essential to protect one's business, and innovation is the strategy to be applied. The threat of substitutes- The physical shops, stores and the TV shops are the substitutes that are present but they are tedious processes, and it is hard to compare the prices and hence does not provide much competition. The threat of rivals- The competition is neck to neck among the largest selling e-retailers with each company vying to be the ultimate consumer choice. It is the strategy to provide the best rates and convenience and unique set of products to fight the completion. Competitor Analysis The type of retailers is the brick and mortar traditional retailers, the online rivals and the indirect companies. The low entry prices and the low costs, thousands of small and medium sized enterprises are gaining access to the e-retailing business. Even large establishes physical stores have opened their internet portals to distribute and conduct transactions. Companies like Amazon and e-bay are at loggerheads with even Wal-mart gaining access. Hence, there is a need to create consumer trust on the brand to drive the consumers away from another brand (JaÃÅ'ˆrvelaÃÅ'ˆinen, 2013). This trust could be the outcome of customer satisfaction established due to excellent service or delivery or due to the lower and comparative process offered than the market. Finally consumer satisfaction and trust could be the result of the range of items and varieties available. Hence, a competitive advantage of the e-commerce sites than the physical stores are its huge product range displayed t ogether or the ease of convenience and the attractive prices and offers. Also, attention should be paid while choosing suppliers and distributors to form long-term strategic partnerships. Further assessment of the competitors and the strengths and weaknesses will provide some added edge (Abyad, 2011). Market Segmentation The target market is to be designed after deciding the positioning strategy. The price of the product, the competitive advantage will decide which target market is to be selected. The target market is to be selected through some steps (Alessandra, 2006). Demographic- the age and Social Economic Class of the people who are to be targeted through the marketing strategies. Psychographic- the mindset and the product choices of the people will decide whether they are to be targeted. Behavioural- the consumer behaviour and brand trust developed will decide who are to be marketed through the activities (Tan and Wei, 2006). Hence, the target market comprises of the people who have belief in the company. This belief could be fostered through the company reputation and size. Once a trust is build, the marketing activities done through a range of media vehicles will influence the consumers in making the purchase decision (Jones and Leonard, 2008). Marketing Strategy through Social Media Strategies are thus formulated which determines the ways e-commerce retails could be marketed among the specific target segment and position it in the market to gain competitive advantage. Firstly, the retailers of groceries and miscellaneous articles could promote themselves through advertisements on the broadcast and print media. Using the social media is also effective. But the people who will buy this product cover all the available segments and hence are widely distributed and thus creating a single page is not enough. Linking the sites with different social Medias and other websites is also essential to tap the market (Collier, 2013). The segmented retailers like apparel retailers or book stores and furniture's can target their audience through clear methods. Many social media sites like Facebook, Twitter and Pinterest provide opportunities to conduct surveys and understand the consumer behaviour and choice. The number of clicks and visits in the page or the number of shares and reviews will deliver the popularity of the e-commerce companies. The social media provides exclusive platforms to introduce new companies and market their products. Paid advertisements of online stores are a common practice. Marketers even make use of games and quizzes to introduce offers and discounts and conduct sales promotion through the social media platforms. Strategies to Build Consumer Trust As it is seen from the above studies that consumer trust is the factor that is increasingly used by web retailers as a competitive advantage against traditional retailers (Webshaper.com.my, 2015). Thus the strategies derived by web retailers to build consumer trust are: 1. The first strategy is to create a good looking website, with smooth navigation system. It will attract customer and will perceived as costly and valuable (Cabezudo, Arranz and Cillan, 2008). 2. Using of a reputed payment gateway service, that is easily recognized by customers and is convenient will be effective in amplifying the image. E.g. PayPal, Visa. 3. The websites must get a third party security certificate or a trust mark that will convince the customers that the portal is safe and secure. The logo of the certificate like McAfee and VeriSign will serve the purpose (Nahari and Krutz, 2011). 4. Transparency should be maintained at all level. The contact information should be clearly provided with images and site maps. This way the authenticity of the company will be established. 5. There should be clear return and cancellation policy, and the price must be shown clearly. 6. All the queries and replies to the email are to be given personally. Having a content blog would be effective. 7. The companies should add customer reviews and testimonials and integrate with social media so that a link is provided with the number of person visiting the profile. 8. An authentic domain name should be bought and keywords are to be placed so that they are search engine friendly. 9. Finally the government internet regulations and policy should be followed strictly to provide the customers with the best service. Conclusion The internet is the most user friendly system today. Retailers and entrepreneurs are using this to their advantage to build consumer trust to gain competitive advantage. The competition is huge yet it is easy to tap the market and sale their products. The wide number of features and options make the process easy. Even the environmental forces are effective in providing the best kind of opportunities to the e-marketers. Social media platforms, apps and the search engines provide a wide berth for marketing. Hence, despite of the potent risks and threats, it is a beneficial sector to invest in. References Abdallah, W. and Maghrabi, A. (2009). Do multinational companies have effective transfer pricing systems of intangible assets and eà ¢Ã¢â€š ¬Ã‚ commerce?.Int Journal of Commerce Mgt, 19(2), pp.115-126. Abyad, A. (2011). Consumer Trust in E-commerce.MEJB, 6(3). Alessandra, A. (2006).Reach out to your customers. [S.l.: Electronic Database Pub.]. Cabezudo, R., Arranz, A. and Cillan, J. (2008). Designing Effective Websites: The Moderating Role of User Internet Experience.Journal of Internet Commerce, 6(1), pp.35-60. Collier, M. (2013).Social media commerce for dummies. Hoboken, NJ: Wiley. JaÃÅ'ˆrvelaÃÅ'ˆinen, J. (2013).Co-created effective, agile, and trusted eServices. Berlin: Springer. Jones, K. and Leonard, L. (2008). Trust in consumer-to-consumer electronic commerce.Information Management, 45(2), pp.88-95. Lee, C. and Huh, J. (2010). Website trust evaluation as cognitive information processing and the moderating role of situational involvement and e-commerce knowledge.International Journal of Internet Marketing and Advertising, 6(2), p.168. Nahari, H. and Krutz, R. (2011).Web commerce security. Indianapolis: Wiley Pub. Reedy, J. and Schullo, S. (2004).Electronic marketing. Mason, Ohio: Thomson/South-Western. Tan, G. and Wei, K. (2006). An empirical study of Web browsing behaviour: Towards an effective Website design.Electronic Commerce Research and Applications, 5(4), pp.261-271. Webshaper.com.my, (2015).Top 10 ways to Build Trust for your Online Store - E-commerce Learning Centre. [online] Available at: https://www.webshaper.com.my/learn/top-10-ways-build-trust-online.php [Accessed 7 Aug. 2015].